Introducing Sealed Air’s New IB Express
To start, a customer of ours won a contract supplying craft goods to the US. Hence, we decided we would have to alter how they were despatching and shipping their fragile products. Thus, then they could avoid damages as well as improving customer experience.
Next, they would ship throughout Ireland and the UK to department stores. They would be boxing their products with the support of standard bubble wrap. This serves as a product protector and loose fill as a void filler.
What’s out there in the market?
We researched similar companies and looked at where they were successful and unsuccessful. We decided to send some of the company’s products off to the Sealed Air design and development center. Here there were numerous drop tests carried out as well as simulation transit tests.
The tests were carried out using 3 of Sealed Air’s most popular systems. One was a foam system and the other two, an air bag system and IB express bubble system. From the results of the test, it was decided the product that would be best suited to their new needs was the New IB Express system. The New Air IB express is an inflatable cushioning system that produces on site a high profile bubble film. This outperforms any other protective cushioning material.
Packaging Cushioning Solutions
First of all, the product itself offers many other benefits to our customer and also the end user. 20 rolls of IB Express film is the equivalent of a trailer load of standard bubble wrap meaning our customer also benefited by freeing up valuable storage space. Their customer also remarked that it was very easy to recycle which is a major benefit for packaging cushioning solutions.
Additionally, after a very successful first batch was received into the United States damage free they have since decided to use this product for all goods despatched to improve on customer experience and to eliminate any damage that may accrue while shipping.
To conclude, we continue to work closely with our suppliers and our customers to make sure we are always offering the most effective packaging solutions.